As a 30-something middle-ish-class woman, I have been approached by a lot of MLMers through the years, and even joined a few (for the discount, of course). Essential oils, beauty products, ‘adult’ things, jewelry, children’s books, and even packaged food and mixes. I know how they operate. I know the jargon they use and the sickly positive vibes they project like the batman spotlight for encouragement and motivation…and damn, if this book did not capture that vibe perfectly.
Vicky is a high ranking Puremetics consultant looking for the next great team member to recruit and push her up over the next line of promotion in her business. She is currently the fastest growing upper tier star of the company and wants to keep up the momentum. When she meets Anna, a new member of their community, she pounces on the opportunity to get her (and her contacts back in Oregon) in her downline. But a mistaken address leads Anna to a different sort of meeting that will change the course of both their lives. Instead of a spy-day style girl’s night to sample Puremetics products, Anna has stumbled upon one full of anti-MLMers looking to take down the beast that is Puremetics and its enigmatic leader.
This is a scathing commentary on MLM pyramid scheme style direct-sales marketing companies and the way they prey on the vulnerable (women, mostly, but really any and everyone new consultants can convince to join). While the book does not mention any real MLM companies (except a brief reference to the OG Avon) and is perhaps a caricature of some of their most despicable practices & of those who lead companies like these, it certainly takes a stance against them.
Religion is another rampant theme. Vicky’s husband’s career is in the Mormon church, and her family has always been devout in that religion (yep-it’s set in Utah, how’d you guess?). I’m not sure if it was a critique of this religion in particular, or stringent religious beliefs which encourage deep life-long guilt for making very human mistakes, and sometimes simply being who you are in general. Either way, the issues are characterized well within the plot of the novel, driving character decisions and living rent free in the character’s heads. There may also be a nod to scientology mixed in there somewhere that I didn’t miss (but seriously, where are you Shelly Miscavige?!).
The perspective shifts between a few characters to show many aspects of the issues. There is the diehard ‘business owner’ Puremetics consultant, an anti-MLM hero with a personal vendetta, and a normal-ass chica with her own problems who gets swept up in all of it. The ‘mission’ to take them down gives the novel clear focus and makes it so compelling.
I don’t watch a lot of reality tv myself, but I imagine fans of it would eat this novel up. It’s got suburban drama with a side of Stepford going on. I loved it, I think you will too.
Note: I received this title as an advanced listening copy from netgalley and the author for free in exchange for my honest review.
Details
Title:: Splendid Little Schemes
Author:: Robin Strong
Genre:: Contemporary Fiction/Satire
Publisher:: Strong Stories LLC
Length:: 309 pages
Audio Length:: 9h 17m
Audiobook Narrator:: Robin Strong
Audiobook Publisher:: Strong Stories LLC
Published:: October 10th, 2024
The Litertarian Rating:: 5-Stars
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